sony today announced an investment of $1 billion more from Epic Games, a company that was proceeding with a new round of financing. With Sony, KIRKBI, the holding and investment company behind the Lego groupalso invested $1 billion in Epic Games in the last funding round, and both have the same goal: pave the way to the metaverse.
“As a creative entertainment company, we are excited to invest in Epic to deepen our relationship in the metaverse realm, a space where creators and users share their time,” said Kenichiro Yoshida, President and CEO. of Sony Group Corporation.
“We are also confident that Epic’s expertise, including its powerful game engine, combined with Sony’s technologies will accelerate our various efforts, such as the development of new digital experiences for sports fans and our production initiatives. Virtual.”
“Epic Games is known for creating playful and creative experiences and empowering creators young and old,” said Søren Thorup Sørensen, CEO of KIRKBI.
“Part of our investments focus on trends that we believe will impact the future world that we and our children will live in. This investment will accelerate our engagement in the world of digital play, and we are excited to invest. in Epic Games.” to support their journey of continued growth, with a long-term focus on the future metaverse.”
“As we reimagine the future of entertainment and games, we need partners who share our vision. We’ve seen this in our partnership with Sony and KIRKBI,” said Tim Sweeney, CEO and Founder of Epic Games. .
“This investment will accelerate our work to build the metaverse and create spaces where gamers can have fun with their friends, brands can create creative and immersive experiences, and creators can build community and thrive.”