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FIFA games are getting a better life, they will now be called EA SPORTS FC

You have to go back to October 2021 to remember that electronic arts (EA) had complained about the high price of the FIFA license for his famous football game. The reason, in short, is that the cost of accessing said license has doubled. More specifically, he asked more than 1,000 million dollars for four years of licensemore than double what they were paying until now.

Days later, world football’s governing body didn’t care about the threats, to the point where it said it never liked EA as a partner, and hoped a Another company would acquire its license stating that it could be operated in various ways to generate more revenue. We see the result today: the one that was going to come out under the name of FIFA 23 will finally be called EA SPORTS FC 23. Its launch is scheduled for the summer.

A new era begins in July 2023 – After EA SPORTS has created the most ambitious FIFA ever.

For football fans around the world.

I want to start by thanking this incredible community of over 150 million fans for helping to create the world’s largest football entertainment platform – EA SPORTS™ FIFA.

After nearly 30 years of defining the interactive football experience, we will soon begin an exciting new era.

Next year, EA SPORTS FC will become the future of EA SPORTS football. With our 300+ licenses across the sport, we’re ready to take football experiences to new heights on behalf of all football fans everywhere.

Everything you love about our games will be part of EA SPORTS FC – the same experiences, modes, leagues, tournaments, clubs and athletes will be there. Ultimate Team, Career Mode, Pro Clubs and VOLTA Football will all be there. Our exceptional portfolio of 19,000+ players, 700+ teams, 100+ stadiums and 30 leagues, which we have continuously invested in for decades, will be there, only in EA SPORTS FC. This includes exclusive deals with the Premier League, La Liga, Bundesliga, Serie A, MLS – and more to come.

This new independent platform will provide a unique opportunity to create, innovate and evolve. It’s more than a change of symbol – as EA SPORTS, we are committed to ensuring that EA SPORTS FC is a symbol of change. We are committed to reinvesting in the sport in a meaningful way, and we are excited to work with a broad and growing number of partners to integrate new and authentic experiences that bring fun, inclusion and immersion to a global community of fans. I look forward to sharing more details on these plans in the months to come.

EA SPORTS FC will allow us to realize that future and more…but not before creating our most ambitious game yet with our current naming rights partners, FIFA, for another year. We are committed to ensuring that the next FIFA is the best ever, with more features, game modes, World Cup content, clubs, leagues, competitions and players.

We are incredibly excited to build the future of global football with all of you and look forward to sharing more information about EA SPORTS FC in the summer of 2023. The future of sport is very big and bright and football fans reach every corner of the world. .world. Global football has been a part of EA SPORTS for nearly three decades – and today we’re making sure it will be for decades to come.

We exist to create the future of football fans – whether virtual or real, digital or physical, it’s all about football. Thank you for your continued support.

“EA SPORTS is a long-term and valued partner of the Premier League, and we look forward to continuing to work together in the new era of EA SPORTS FC” – Richard Masters, Premier League Chairman and CEO

“We have a great relationship with EA,” said Bundesliga chief executive Donata Hopfen. We look forward to seeing the Bundesliga and Bundesliga 2 within EA SPORTS FC.”

“With a shared commitment to serving fans around the world, we look forward to continuing our partnership with EA SPORTS FC to bring players authentic gaming experiences featuring the club competitions they love” – ​​Guy- Laurent Epstein, Marketing Director, UEFA

“Connecting football fans to their clubs, players, competitions and friends through digital experiences is the future horizon for football fans, and we are thrilled to partner with EA SPORTS FC to bring these immersive experiences to fans around the world. whole” – Juan Emilio Roa , Commercial and Marketing Director, CONMEBOL

“We are excited to continue and expand our long-standing partnership with EA SPORTS as we serve athletes at the intersection of sport, gaming and culture,” said DJ van Hameren, EVP and CMO, Nike. Inc. “Our partnership with EA SPORTS FC will truly increase the ways our communities can play and connect with sports.”

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